Who we are?

• EVROS is one of the leading and prosperous distribution companies in the field of perfumery and cosmetics that has been on the Bulgarian market since 1992.
• In 2000 we entered the construction and real estate business by purchasing land in industrial areas of big Bulgarian cities and constructing own buildings. Part of them used for company logistics and the rest leasing out to other companies. (More thoroughly presented later in the presentation)

Competitive Advantages of Evros

• Financial stability, high credit rating
• Full territorial coverage of the country
• Experience with cooperation with multinational companies
• Financial security thanks to our assets – company owned buildings, land, automobiles, mobile software etc.
• Excellent work organization. Incorporated system for quality management – ISO 9001:2000
• Long-term relationships with suppliers and clients
• Excellent management and qualified employees
• Dynamic growth

Company ownership

• EVROS  K I P is a limited liability company registered inBulgaria. It is 100 % privately held by its General Manager Mrs. Rositsa Koleva.

Mission and Goals

Our mission:

• To deliver attractive products through which to bring to the Bulgarian consumer customer satisfaction, pleasant emotions, self-esteem and feeling of harmony to the body and soul.

Our Goals:

• To be one of the leading distributors  , strong competitor of multinational companies
• To be preferred and loyal partner to our clients
• Long-term success- to increase the income and profits of the company with growth rate higher that the market growth rate.
• To be a preferred place to work for our employees and to fully satisfy their expectations
• To further diversify the company in other business areas – hotel, food and fashion industry

History 

• EVROS is one of the leading and prosperous companies  and has been on the Bulgarian market since 1992. 
• 1993 – 1997 – Strong distributor on regional level.
• 1998 – 2003 – Built national distribution chain 
• 1998 –Exclusive Contract Rights withMann&Schröder,Germany.
• 2000 - Exclusive Contract Rights with AromS.A.,Spain.
• 2004-  Launching of INSENS company owned Brand
• 2006 - Exclusive Contract Rights with EVELINE  cosmetics ,Poland.
• 2007-  Exclusive Contract Rights with ASIL COSMETICS – hygienic and home care products
• 2008 - Exclusive Contract Rights with La Rive-Poland
• 2008 - Exclusive Contract Rights with EVAFLOR, France - perfumery
• 2008 - Exclusive Contract Rights with L.C.A.,Italy– hair & body natural products
• 2008 - Exclusive Contract Rights with Cote’dAzur,Poland– perfumery
• 2008- Exclusive Contract Rights with  Coty-England  
• 2011 - Start of foods devision with: Acesur, Materne, Solidarnost, Dileo, Panealba, Crik crok, Wawel, Reber;

Territorial coverage and logistic centers

• EVROS KIP COVERS 95% OF THE NATIONAL MARKET IN DISTIBUTION AND ACROSS THE COUNTRY WITH ITS OWN SALES TEAM  AND MANAGEMENT ON THE TERRITORY OF 250 MUNICIOALITIES INBULGARIA.
• WE HAVE OUR OWN RELIABLE AND TIMELY LOGISTICS.

Channels of Sale:

1. ORGANIZED MARKET:

                MULTINATIONAL CHAINS.

                NATIONAL BULGARIAN CHAINS.

2.    TRADITIONAL MARKET:

          PERFUMERY.

            COSMETIC SHOPS.

            HOUSEHOLD STORES

          MINI MARKET.

 3.     PHARMACEUTICAL CHANNEL:

               PHARMACIES.

                 DRUGSTORES.

4.     SEASONAL STORES

Strategic Clients

• Kaufland
• Metro
• Carrefour
• DM
• Mercator
• Pikadili
• T-Market
• Lilly
• CBA
• etc

Logistics

Evros KiP has company owned offices and warehouses in the country:

• Bourgas 2 Buildings – 5000 sq.m
• Plovdiv-3000 sq.m
• Sofia– 900 sq.m
• Russe – 500sq.m
• In the other four logistic centers we rent offices and warehouses
• We plan construction of 2 other office buildings with warehouses in the next 3 years where we already have purchased land with area as follows:Varna– 3000 sq.m and Veliko Turnovo- 2500 sq.m.

In order to cover the whole market we have offices and warehouses in 8 Bulgarian cities –Sofia,Plovdiv,Varna, Bourgas,Stara Zagora, Russe, Veliko Turnovo and Blagoevgrad

In order to make our work easier and to deliver superior customer service, in addition to distribution chain, Evros KiP owns a logistics network which consists of:

• Tracks - 2
• Microbuses -  22
• SUVs - 2
• Pick-ups - 14  
• Automobiles -30
• Total: 70

Market situation and development plan for 2011.

• Market situation and development plan for 2011.
• The financial crisis and the entrance of international players – Carrefour (2009) and Lidl (2010) on the local market, as well as the fast pace of growth of Kaufland, BILLA, Metro, Piccadilly etc. restructured the market inBulgariaentirely. In the last few months the market share of the chains for fast moving goods reached about 40% and this percentage is growing constantly. As a result, the number of smaller stores is progressively decreasing because many of them go bankrupt.
• Taking into consideration the market situation and our excellent relationships with the international chains, Evros KiP will direct its efforts and investments in developing world famous brands from the cosmetics&perfumery and food industry on the Bulgarian market. For this purpose we have all the resources necessary – excellent distribution network, perfect relationships with the national and international chains, marketing support from our suppliers, excellent credit rating and outstanding management etc. Our main goal is to achieve 50% growth by adding new brands to our portfolio in 2011.
• Cosmetics&Parfumery

Thank you for your attention!